For: Matrioska #14
Lecturer and workshop leader: Omar Vulpinari
TALK: DESIGN THINKING & SERVICE DESIGN Friday 7 December from 17.00 to 18.00
Design Thinking applies the creative thinking typical of designers to the strategic objectives of companies, putting the needs of users/customers at the center of innovation.
Service Design applies Design Thinking to the design of complex experiences and services to develop innovative solutions in companies of any sector and dimension.
WORKSHOP: DESIGN THINKING CRASH COURSE Saturday 8 December from 9.30 to 13.00
Playful but concrete learning of Design Thinking basics, where Design Thinking will be applied to a challenge close to the craft world of Matrioska but universal at the same time, in order to find innovative solutions focused on customer needs.
Talk and workshop are suitable for entrepreneurs, private and public managers, designers and students who want to approach these methods.